Digging my own ditch

Archive for the 'web 2.0' Category

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How to test your system with real users

February 14th, 2008

Aroxo recently turned a major corner in its development, we moved from closed functional testing to using real live alpha testers, people who’d never seen Aroxo before.
Without doubt, this is one of the most revealing, painful, and valuable stages in creating your start-up, so I thought I’d blog about it.
When launching anything you want ensure [...]

How to boot-strap your start-up

September 12th, 2007

The aim of many entrepreneurs is to take a business idea and convert it into a professional and functioning business on a low budget. This is typically called “bootstrapping” and it is fraught with potential pitfalls and dangers, but when done well can really help get a company going fast, professionally and without the founders having [...]

Web 2.0 for entrepreneurs

July 26th, 2007

There’s a lot of talk about “Web 2.0″ on the Internet at the moment, in this post I try and cut through the hype and look, pragmatically, at what entrepreneurs need to do to use Web 2.0 to build exciting and valuable propositions.
In this post I’m deliberately looking at the impact which Web 2.0 has [...]

How we started our business

April 10th, 2007

Over the course of the last two weeks I’ve started work on a new business (parallel running with Aroxo) and it occurred to me that getting to the point of starting the vendor selection process, from idea conception took around 10 working days. For Aroxo this process took something like 1 year.
I confess that when we were [...]

Thoughts on out-sourcing

March 27th, 2006

One of my contacts on LinkedIn recently asked a question about out-sourcing and I thought it might be useful to post my thoughts on this:
Having been through a vendor selection process which encompassed 32 different companies, some off-shore and some on-shore I’ve seen a massive variation in quality, costs and skills. I found the principle [...]

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